Key Opportunities for Tech Giants to Disrupt Current Level 1 Autonomous Driving Market

DublinAnd May 16 2022 /PRNewswire/ – The “Top 10 Tech Companies Disrupting Self-Driving” report has been added to an offer.

The world’s largest technology companies including Amazon, Apple and Microsoft, along with Chinese Majors Alibaba, Baidu, Huawei and others, are expanding their presence in the auto industry to monetize the existing Tier 1 capability gap in software, artificial intelligence and data needed for autonomous mobility . They also support the digital transformation of major automakers and suppliers.

As mobility value creation shifts from hardware to software, this expansion threatens major Tier 1 suppliers, such as Bosch, Continental, and others, who still hold the lion’s share of ADAS’s radars and cameras, but need to shift quickly to Autonomous needs To maintain their position in the market.

This report examines the capabilities of the 10 largest technology companies in autonomous driving and their potential to capture a stake in the emerging new business models in autonomous mobility.

Tech companies are building capabilities to become the new primary suppliers of autonomous driving

  • Alibaba – the Chinese e-commerce giant – has set up an EV joint venture with SAIC, while Didi Chuxing – the Chinese provider of car-reservation services – has partnered with automaker BYD in developing the D1 – an electric vehicle specifically designed for car-reservation services. Collaboration between automakers, high-tech companies and telecom service providers has given rise to a number of start-ups, which have already offered pilot services in cities including BeijingAnd ShanghaiAnd Changsha And Hunan.
  • Baidu expects to provide Apollo self-driving system to 1 million cars within 3-5 years
  • Huawei recently launched new products in the field of autonomous driving focusing on ADAS (Four-Dimensional Imaging Radar) sensors, HMI (AR-HUD) while launching its product titled “Focused Innovation for Intelligent Vehicles”.
  • Samsung Electronics will work alongside Tesla to develop chips for the next generation HW 4.0 for autonomous driving

The report identifies a number of opportunities for technology companies to enter or disrupt the existing supply chain:

  • Next-generation visualization devices for autonomous driving: imaging radars, advanced cameras, and L3-5 self-driving lidar
  • Software: chips for self-driving
  • AI: From AI for AD to AI for HMI like AI assistants inside the car
  • Data-driven mobility business models such as in-car e-commerce
  • Connectivity: 5G, Connected Infrastructure and Smart Cities
  • Autonomous joint mobility: AMoD / robotaxis, autonomous deliveries

Main topics covered:

  • Competitiveness of new technology suppliers across technology, strategy, and market
  • Tech Giants’ Key Opportunities to Disrupt Existing Tier1s in Autonomous Driving
  • L3-4’s new sensors, supercomputers and software have become new battle fronts
  • Find out how new technology suppliers aim to monetize their AI and software expertise
  • Amazon and Microsoft capitalize on the need to develop cloud-based ADAS
  • Increasing competition for new revenue pools from robot hubs and autonomous deliveries
  • Chinese tech giants are betting on the smart car recall revolution
  • Key collaborations between new AD technology suppliers and automakers
  • Key collaborations of new technology suppliers in autonomous driving with other players
  • Key collaborations between Chinese suppliers and ADAS automakers
  • Chinese ADAS suppliers fuel an investment boom in self and shared mobility
  • A summary of the core competencies and product portfolio of tech giants in autonomous driving

Company profile:

  • Ali Baba
  • Amazon
  • apple
  • Baidu
  • Huawei
  • Intel Corporation
  • Microsoft
  • Samsung
  • Sony
  • Tencent

For more information on this report, visit

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Research and Markets
Laura Woodmentor manager
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SOURCE Research & Markets

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